Marketing Manager, Left Bank, LLC dba Dixie Elixirs & Edibles
With a passion for cannabis, Rebecca helped pioneer the marijuana industry starting in 2007, as owner and creator of one of the first infused product manufacturers (MIPs) in the state of Colorado, CannaMixx, providing cannabis edibles to medical marijuana patients. She crafted a suite of products including flagship tinctures and edibles. Previously a Co-owner of Caregivers for Life, located in prestigious Cherry Creek North holding a total of 5 licenses with the State of Colorado; 1 MIP, 1 MMC and 3 OPC licenses.
She managed the first and largest retail channel of full spectrum hemp oil, CBD (Cannabidiol), nutraceutical products derived from industrial hemp in the USA, Dixie Botanicals, publicly traded under Medical Marijuana, Inc. (MJNA). MJNA is a hemp based medical marijuana company founded in March 2009 with headquarters located in San Diego, California, offering a collection of products encompassing three major delivery systems; oral mucosal, ingestion and topical. While working in this capacity she forged relationships with retail customers (patients) throughout the USA and beyond, conducting one on one phone consultations with patients looking for alternative modalities for various diseases and ailments, accumulating an enormous database of anecdotal evidence using these products.
Currently helping to the build the future of cannabis with Dixie Elixirs & Edibles as Marketing Manager, she is responsible for executing marketing programs, acting as the spokesperson for the brand and facilitating educational platforms. Spearheading the Colorado division, an organization of professionals who are helping to define what adult use marketing of marijuana can and should be. She launched the Secret Society of Budtenders in January of 2015 in order to recognize the importance of the most influential industry members at the point of sale. To date the society has amassed over 2000 budtenders throughout this fast-growing industry in Colorado by focusing on building community and supporting a vital, emerging profession. Engaging with members, providing valuable industry education and endearing these individuals to the Dixie brand by utilizing guerrilla, influencer and direct social media marketing techniques.